7 Tasks Your Website Should Be Doing for You

Lionel Carter — Wed, 19 May 2010 16:16:38 +0000

In 2010 having a website for your business is a no brainer to most. It’s one of the first steps most people take when they say that want to go into business info themselves. Many feel like its like having a business card or office “makes it official”. They don’t stop to think about what the site should be doing for them other than just sitting there. Before calling a web designer think about task your new employee (the website) should be doing daily.

Sales Vehicle

You have a 24/7 employee now. Setuo your website to take and process orders anytime without interaction from you. This works for products and services.

Lead Generator

With the right tools small business can attract the same customers as their large competitors worldwide.

List Builder

Attention is scarce. Why not get visitors email address when they visit. This allows you to contact them later to provide info, coupons or a newsletter to stay on top of their minds.

Marketing Outlet

Really tell a story about your company and why people should do business with you. Use a blog to build loyalty and word of mouth.

Market Tester

Easily make changes to prices and sales copy to improve results without the hassle of reordering marketing materials

Collections Agent

Credit card orders and invoices are done immediately, before the product even ships. No need to hunt down customers or worry (to much) about being paid.

Communications Vehicle

You can mass update the world of new happenings or changes just by posting them to your site. Tell customers about deals and upcoming events without having to put an ad in the paper.

7 Tasks Your Website Should Be Doing for You and other marketing ideas for your business can be found at C16 Media

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How much is wood worth?

Lionel Carter — Thu, 18 Feb 2010 00:58:56 +0000

I just watched a good crime movie with my wife. I’m not going to say the name to keep from spoiling it for you. Anyway it was about a group of thieves trying to pull of this great and complicated heist (I know original right). So the whole movie they are setting up and preparing and casing the place. You see all of these beautiful and expensive jewels and statues locked out in the open. But what the main characters are really after is locked away in the most impenetrable safe that the world has ever seen. So one has to wonder with all the priceless jewels upstairs what could possibly be in the super-safe downstairs right? As it turns out it was a wooden Faberge egg.The thieves had no idea what they were stealing, they were just thieves for hire. So when they deliver the package thief 2 asks to see whats in the package. He sees it and is furious. “I risked my life for wood!” The pricelessness of the package was not in the material but in the story behind why and how these eggs came to be made of wood instead of gold. What is the story behind your product?

How much is wood worth? and other marketing ideas for your business can be found at C16 Media

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